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Balance — Brazil Country Annex

Effective date: 19 July 2026 Last updated: 19 July 2026

Owner: , Director, BabaYaga Program, TOO — Privacy Officer and Designated Child Safety Officer for every Brazilian resident covered by this Annex; the encarregado pelo tratamento de dados pessoais (Data Protection Officer) designated under Lei Geral de Proteção de Dados Pessoais — Lei 13.709/2018 ("LGPD") Art 41, with business contact published as the publicly-accessible contact required by LGPD Art 41 § 1; the designated contact point for the Autoridade Nacional de Proteção de Dados (the "ANPD"), the Secretaria Nacional do Consumidor ("Senacon") and the state/municipal Procon bodies, the Polícia Federal, SaferNet Brasil, and the Ministério Público, under their respective intake protocols. Reviewed: at least once a year, by 9 June. Re-opened immediately on (a) any amendment to Lei 13.709/2018 (LGPD, in force since 18 September 2020; administrative sanctions since 1 August 2021); (b) any Resolução or Regulamento of the ANPD — including Resolução CD/ANPD 15/2024 (breach-notification regulation, 26 April 2024), Resolução CD/ANPD 19/2024 (international-transfers regulation + Brazilian SCCs, 23 August 2024), Resolução CD/ANPD 2/2022 (small-processing-agents regime), and any children's-data Enunciado or guidance (including Enunciado CD/ANPD 1/2023 on LGPD Art 14 lawful bases for children's data); (c) any amendment to the Estatuto da Criança e do Adolescente — Lei 8.069/1990 ("ECA") including Arts 240-241-E (CSAM offences); (d) any amendment to, or regulation under, the ECA Digital — Lei 15.211/2025 (the Estatuto Digital da Criança e do Adolescente, in force 17 March 2026) including any ANPD/adjacent-agency implementing act on age verification, parent-account linkage, or parental-supervision tools; (e) any amendment to the Código de Defesa do Consumidor — Lei 8.078/1990 ("CDC") or the Decreto 7.962/2013 (e-commerce decree); (f) any amendment to the Marco Civil da Internet — Lei 12.965/2014 or its Decreto 8.771/2016; (g) any decision of the Supremo Tribunal Federal (including the ADC 51 line on cross-border lawful access and the constitutional right to data protection — EC 115/2022 Art 5º LXXIX) or the Superior Tribunal de Justiça materially bearing on the LGPD; (h) any change in Brazil's EU-adequacy status (none in force at the Effective date); (i) any change to a sub-processor's Brazil data-handling posture under our sub-processor register; (j) the bringing into force of any post-Effective-date Brazilian regulation governing automated processing or related techniques (covered by the deliberate-silence carve-out in § 2 of this Annex — including the pending PL 2338/2023 AI bill); (k) any ANPD designation affecting Balance's classification or any ECA-Digital transparency-report threshold event (> 1 million under-18 Brazilian users). Classification: Public legal annex. This document is published at Privacy Policy alongside the global Privacy Policy (H1) and at Children's Privacy Notice alongside the Children's Privacy Notice (H2), and is incorporated by reference into both. It is one of the country annexes that travel with the global documents under the "global policy + per-country annex" architecture documented in our internal compliance plan § 6.3.

This Annex discharges the country-annex obligations referenced in:

This Annex is the canonical Brazilian-resident extension of the global Privacy Policy and Children's Privacy Notice. Where this Annex grants a Brazilian resident a right that the global Policy does not, this Annex governs. Where the global Policy grants a Brazilian resident a right that this Annex does not, the global Policy governs. The two are read together.

This Annex is drafted in English. The official language of the Federative Republic of Brazil is Portuguese (Constituição Federal Art 13). CDC Art 31 requires consumer information to be in Portuguese; a Brazilian-Portuguese translation of this Annex and of the common documents is provided via the language switcher at balance.babayagaprogram.com as part of the batch-1 locale rollout. In case of divergence, the English master is the drafting original and the Portuguese rendering controls for CDC-Art-31 consumer-information purposes.


1. Scope and applicability

This Annex applies to every Balance user (parent or kid) whose country of residence is Brazil — the Federative Republic comprising 26 states and the Federal District. The LGPD is a federal statute; since Emenda Constitucional 115/2022 the protection of personal data is a fundamental right (CF Art 5º LXXIX) and data-protection legislation is an exclusive Union competence — there is no state-level data-protection sub-layer that derogates from the LGPD.

We determine country of residence at install/sign-up time by (a) the country the parent self-declares in the in-app onboarding flow, (b) the IP-geolocation read at sign-up (discarded immediately after the residence decision — our internal data-flow map § 2.1), and (c) the Play Store account locale. The residence determination is reviewable at Settings → Account → Region. Where any signal identifies Brazil, this Annex applies; the most-protective reading controls per our internal compliance plan § 6.3.

The LGPD has explicit territorial reach at Art 3: it applies where the processing is carried out in Brazil, where the processing activity has the objective of offering or supplying goods or services to individuals located in Brazil (Art 3(II)), or where the personal data was collected in Brazil (Art 3(III)). Balance targets Brazilian residents through Google Play Brazil and through this Annex; the LGPD applies via Art 3(II) and 3(III).


2. Statutory framework — what applies

Instrument What it does Balance's posture
Constituição Federal — Art 5º X (intimacy/private life) + Art 5º LXXIX (protection of personal data — EC 115/2022) + Art 5º LXXII (habeas data) + Art 227 (absolute priority of the child) The constitutional layer: privacy and data protection as fundamental rights; the child's rights with absolute priority. The constitutional anchor. Treatment in §§ 3, 5, 6 below.
Lei 13.709/2018 — LGPD The principal statute. Art 3 extraterritorial reach; Art 5 definitions (controlador / operador / encarregado); Art 6 ten processing principles (purpose, adequacy, necessity, free access, data quality, transparency, security, prevention, non-discrimination, accountability); Art 7 ten lawful bases for ordinary data; Art 11 sensitive-data regime (Balance processes no sensitive data of Brazilian residents); Art 14 processing of children's and adolescents' data — in their best interest (§ 5 below); Art 14 § 1 consent by at least one parent or legal guardian for children's data, read with Enunciado CD/ANPD 1/2023 (other Art 7 / Art 11 bases may ground children's-data processing where the best interest prevails); Art 14 § 5 controller must make every reasonable effort to verify that the consent was given by the child's legal representative; Art 18 the nine data-subject rights; Art 20 review of automated decisions; Arts 33-36 international transfers; Art 41 the encarregado (DPO); Art 46-49 security + breach communication (Art 48); Arts 52-54 sanctions (fines up to 2% of Brazil-revenue capped at R$ 50 million per infraction). The principal statute. Applies in full via Art 3(II). Treatment throughout.
ANPD Resoluções Resolução CD/ANPD 15/2024 — breach notification: 3 working days from awareness to notify the ANPD and affected data subjects where the incident may cause relevant risk or damage; Resolução CD/ANPD 19/2024 — international-transfers regulation adopting the Brazilian Standard Contractual Clauses (with the transitional adoption window for pre-existing contracts); Resolução CD/ANPD 2/2022 — small-processing-agents regime (Balance monitors its eligibility; the most-protective full regime is applied regardless); Enunciado CD/ANPD 1/2023 — children's-data lawful bases. Binding subordinate layer. Applies. Treatment in §§ 8, 11 below.
Lei 8.069/1990 — ECA The children's statute: the best-interest and absolute-priority doctrines; Arts 240-241-E — production, sale, distribution, acquisition, possession of CSAM and related offences (including Art 241-D grooming). Applies. Treatment in §§ 5, 14 below.
Lei 15.211/2025 — ECA Digital (in force 17 March 2026) The digital child-protection statute: age-assurance duties for products likely to be accessed by minors; linkage of under-16 accounts to a parent/guardian account; privacy-by-default for minors; a mandate that suppliers of digital products offer parental-supervision tools; a ban on exploitative commercial practices directed at children; semiannual transparency reports for providers with more than 1 million under-18 Brazilian users (not applicable to Balance at the Effective date; monitored under § 18). Balance IS a parental-supervision tool of the kind the ECA Digital mandates: the kid account exists only linked to and supervised by the parent account — the Balance architecture satisfies the under-16 parent-linkage duty by design. Applies. Treatment in §§ 5, 7 below.
Lei 8.078/1990 — CDC + Decreto 7.962/2013 The consumer code: Art 4 consumer-protection policy; Art 6 basic rights; Art 31 Portuguese-language consumer information; Art 37 misleading advertising ban; Art 49 seven-day direito de arrependimento for distance purchases; Art 51 abusive clauses (null); Art 101(I) consumer-domicile forum. Decreto 7.962/2013 adds e-commerce disclosure + right-of-regret mechanics. Applies in full. Treatment in § 16 below.
Lei 12.965/2014 — Marco Civil da Internet + Decreto 8.771/2016 Internet civil-rights framework: Art 7 privacy and data-protection rights of users; Art 8 nullity of clauses violating them; Art 15 application-access-log retention for commercial internet-application providers (six months); Arts 10-11 disclosure only by court order; Art 11 applies Brazilian law to collection/processing where at least one terminal is in Brazil. Applies. Balance retains authentication/access records consistent with the Art 15 six-month horizon and discloses them only on Brazilian court order (§ 13 below).
EU adequacy None. Brazil holds no GDPR Art 45 adequacy decision at the Effective date. Context-setting fact; backend is in the US (§ 9).
Budapest Convention Brazil acceded to the Convention on Cybercrime with effect from 1 August 2023 (Decreto 11.491/2023). Context-setting fact. Cross-border lawful access via Budapest channels + MLAT (Brazil-US MLAT, Decreto 3.810/2001). Treatment in § 13 below.

(Any prospective Brazilian regulation governing automated processing, algorithmic decisions, or related techniques — including the pending PL 2338/2023 artificial-intelligence bill and any successor instrument — is intentionally omitted from this Annex on the principle that this Annex makes no affirmative or negative statement about whether Balance does or does not process personal data using techniques within the scope of any such regulation. Balance's substantive product posture is described elsewhere in the policy bundle and is the controlling reference; this Annex's silence on the topic is deliberate and is not to be read as an implicit statement either way.)


3. Supervisory authorities

3.1 ANPD

Field Value
Name Autoridade Nacional de Proteção de Dados (ANPD) — autonomous authority (Lei 14.460/2022)
Address Esplanada dos Ministérios, Bloco C, Brasília/DF, Brazil
Website / complaint channel https://www.gov.br/anpd/Fale Conosco / peticionamento eletrônico portal
Breach-notification channel ANPD incident-communication e-service per Resolução CD/ANPD 15/2024

A Brazilian resident may petition the ANPD (LGPD Art 18 § 1) after raising the matter with Balance (the ANPD's triage practice expects prior contact with the controller). Private remedies also run via consumer bodies (Senacon/Procon), the Ministério Público, collective actions, and the courts — including habeas data (CF Art 5º LXXII; Lei 9.507/1997).

3.2 Other regulatory bodies

Body Subject matter Channel
Senacon / Procon (state + municipal) CDC consumer protection https://www.consumidor.gov.br/
Ministério Público (Federal + state) Collective consumer/children's-rights actions; criminal prosecution https://www.mpf.mp.br/
Polícia Federal Cybercrime + CSAM investigation https://www.gov.br/pf/
SaferNet Brasil INHOPE-member national CSAM/CSAE hotline https://new.safernet.org.br/denuncie
Disque 100 National human-rights hotline (children — Ministério dos Direitos Humanos) dial 100 (toll-free within Brazil)
Conselhos Tutelares Municipal child-protection councils (ECA Arts 131-140) Per municipality

3.3 The encarregado (DPO)

LGPD Art 41 requires the controller to designate an encarregado as the communication channel between controller, data subjects and the ANPD. The Balance encarregado is , Director, BabaYaga Program, TOO — , published here, in the global Privacy Policy § 1, and at balance.babayagaprogram.com (Art 41 § 1). The ANPD accepts a non-resident encarregado; no local representative is engaged (locked user decision; exposure tracked internally).


4. Lawful bases — LGPD Art 7 + Art 14


5. Children's rights overlay — LGPD Art 14 + ECA + ECA Digital

  1. Best interest first. LGPD Art 14 caput + ECA Art 3 + CF Art 227: every processing operation touching a Brazilian kid is designed and reviewed against the child's best interest (DPIA: our Data Protection Impact Assessment).
  2. The parent always consents; the kid never self-registers. LGPD Art 14 § 1 specific and highlighted parental consent is obtained by design; Art 14 § 5 verification is satisfied by the parent-first architecture (verified email + payment instrument where subscribed + affirmative pairing act).
  3. ECA Digital alignment. Balance is a parental-supervision tool of the kind Lei 15.211/2025 requires suppliers to offer: under-16 accounts are parent-linked by construction (there is no unlinked kid account at any age); privacy-by-default for minors is the only mode Balance ships; no advertising is directed at children; no commercial exploitation of children's data occurs. The transparency-report threshold (> 1M under-18 users) is not met at the Effective date and is monitored.
  4. Art 14 § 6 plain language: the Children's Privacy Notice (H2) and the kid-facing screens use age-appropriate plain language.
  5. No contact-by-strangers surface, no content feed, no social graph — the product exposes no ECA-Digital-regulated recommendation or interaction surface to the kid.

6. LGPD Art 18 rights catalogue

A Brazilian resident (the parent, also exercising the kid's rights as legal representative) has the following rights, honoured at and in-app:

Requests may be submitted in Portuguese or English, free of charge. Identity verification uses the parent's existing authentication credential.


7. Children's data — verification and minimisation


8. International data transfers from Brazil — LGPD Arts 33-36 + Resolução CD/ANPD 19/2024

Balance transfers Brazilian residents' personal data to the United States (hosting) under:

No ANPD adequacy decision covers the US or Kazakhstan at the Effective date. The E2EE proof-media posture is the supplementary measure (ciphertext-only storage). § 18 covers any ANPD adequacy/SCC development.


9. Data residency for Brazilian residents

Question Answer
Where is the backend hosted? United States. Emergent Labs Inc. (Delaware) on US infrastructure.
Where is the MongoDB database located? United States.
Where is the proof-media storage located? United States — Google Cloud Storage us multi-region (E2EE ciphertext only).
Where are push notifications dispatched from? United States — Firebase Cloud Messaging.
Is any Brazilian resident's data held in Brazil? No. The Arts 33-36 mechanisms in § 8 ground the transfer.
Where is the controller? Kazakhstan (BabaYaga Program, TOO), with administrative access under written processor DPAs + Brazilian SCCs.
Is there a Brazilian establishment? No. Balance has no establishment in Brazil.

Brazil imposes no comprehensive data-localisation mandate on parental-control services at the Effective date (Marco Civil localisation proposals were dropped in 2014).


10. Sub-processors touching Brazilian-resident data

Sub-processor Role Location Brazil transfer basis
Emergent Labs Inc. (Delaware, USA) — using MongoDB Atlas (MongoDB, Inc., US); relationship per our internal vendor-handling plan Hosts the FastAPI backend + MongoDB cluster United States Brazilian SCCs (Res CD/ANPD 19/2024) + Art 33(VIII) consent per our international-transfer pack § 6; E2EE supplementary measure for proof media.
Google LLC — Google Cloud Storage (USA) Stores E2EE proof-media ciphertext + daily 30-day-rolling database backups United States (us multi-region) Brazilian SCCs via Google Cloud DPA; ciphertext-only handling.
Google LLC — Firebase Cloud Messaging Push notifications to Brazilian kid + parent devices United States Brazilian SCCs; push body free of sensitive content (M3).
Google LLC — Google Sign-In Parent Google authentication (when used) United States Brazilian SCCs via Google DPA.
Google LLC — Google Play Billing Subscription purchases United States / Brazil (Google Play Brasil) Google Play Developer Distribution Agreement + Brazilian SCCs.
Resend, Inc. (San Francisco, CA, USA) Transactional email to Brazilian parents United States Brazilian SCCs on file.

Full list with DPA status: our sub-processor register.


11. Breach notification — LGPD Art 48 + Resolução CD/ANPD 15/2024

Audience Trigger Deadline Channel
ANPD A security incident that may cause relevant risk or damage to data subjects (Res 15/2024 Art 5 criteria — sensitive data, children's data, large scale, etc.; children's data is a per-se relevance factor). 3 working days from awareness. ANPD incident e-service, filed in Portuguese by the encarregado or Brazilian counsel on instruction.
Affected data subjects The same relevant-risk incident. 3 working days (Res 15/2024 aligns the data-subject communication with the ANPD deadline). Direct email to the affected parent; in-app banner; public incident page fallback. Portuguese.
CSAE-specific An incident with a CSAE component. Per § 14 + the internal runbook (M1). SaferNet + Polícia Federal + Ministério Público + (where applicable) NCMEC.

Minimum notification content per Res 15/2024: nature of the data, categories and number of affected subjects, technical/security measures, risks, mitigation, encarregado contact (, named individual: ). Internal SLA: our breach-notification runbook § 5.4 + § 9.


12. Cookies, spam, and electronic direct marketing

Brazil has no standalone cookies statute; the ANPD Guia de Cookies (2022) treats cookie data as personal data under the LGPD. The Balance app deploys strictly-necessary storage only (authentication tokens; device-pairing key wrap; earned-time cache), covered by the sign-up consent. The public site uses no analytics, advertising cookies, trackers, or fingerprinting. Balance sends no electronic direct marketing to Brazilian residents — only transactional email. Should a marketing channel ever be introduced, the CDC Art 39 + Procon anti-spam practice and the ANPD legitimate-interest guidance would be applied first.


13. Lawful-access requests and the encryption posture

Brazilian authorities may serve lawful-access requests via court orders under the Marco Civil (Arts 10, 22-23 — connection/application records disclosed only on judicial order), criminal-procedure production orders, Ministério Público requisitions grounded on judicial authorisation, and cross-border channels (Budapest Convention since 1 August 2023; Brazil-US MLAT, Decreto 3.810/2001; the ADC 51 STF ruling upheld direct MLAT-route validity). Posture:

Full encryption posture: our encryption-posture record.


14. CSAE reporting routes — Brazil

Full routing table: Child Safety Standards § 8.5.


15. Complaint routes (summary)

Authority Subject matter Channel
ANPD LGPD https://www.gov.br/anpd/ — peticionamento portal
Procon / consumidor.gov.br / Senacon CDC consumer complaints https://www.consumidor.gov.br/
Ministério Público Collective actions; children's rights; criminal https://www.mpf.mp.br/
Conselho Tutelar Child-protection measures (ECA) Per municipality
Courts Habeas data (CF Art 5º LXXII); CDC actions in the consumer's domicile (Art 101(I)); Juizados Especiais Per jurisdiction

A Brazilian resident may always first raise the matter at — simplified response immediately, full declaration within 15 days (LGPD Art 19). Prior contact is not a precondition to any authority route.


16. Consumer rights — the CDC overlay


17. Cross-references


18. Versioning and review


End of Brazil Country Annex.

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