← All legal documents · Privacy Policy · Children's Privacy Notice

Balance — Japan Country Annex

Effective date: 19 July 2026 Last updated: 19 July 2026

Owner: , Director, BabaYaga Program, TOO — Privacy Officer and Designated Child Safety Officer for every Japanese resident covered by this Annex; the person discharging the business-operator contact duties under the Act on the Protection of Personal Information (個人情報の保護に関する法律, Act No. 57 of 2003 as amended, the "APPI"), with business contact ; the designated contact point for the Personal Information Protection Commission (個人情報保護委員会, the "PPC"), the Consumer Affairs Agency ("CAA"), the National Police Agency ("NPA"), and the Internet Hotline Center Japan ("IHC"), under their respective intake protocols. Reviewed: at least once a year, by 9 June. Re-opened immediately on (a) any amendment to the APPI — including the entry into force of the 2026 amendment bill (statutory guardian-consent threshold for data subjects under 16, a best-interests-of-the-child duty, and strengthened enforcement; expected in force 2027 — this Annex is drafted future-proof: Balance already obtains guardian consent for all minors, so the amendment's commencement changes nothing operationally); (b) any amendment to the APPI Enforcement Rules or Cabinet Order, or any PPC Guideline or Q&A revision — in particular the children's-data practice (guardian consent where the minor cannot reasonably judge the consequences, in PPC practice around 15 years old and under) and the Art 28 cross-border information-provision items; (c) any change in the PPC's designation of countries with equivalent standards under Art 28 (currently the EEA and the United Kingdom — not the United States or Kazakhstan); (d) any amendment to the Civil Code Art 4 (age of majority — 18, since 1 April 2022) or Art 5 (a minor's juristic act requires the legal representative's consent); (e) any amendment to the Act on Punishment of Activities Relating to Child Prostitution and Child Pornography (Act No. 52 of 1999, as amended 2014 — simple possession criminalised); (f) any amendment to the Consumer Contract Act, the Act on Specified Commercial Transactions (特定商取引法, the "Tokushōhō"), or the Premiums and Representations Act insofar as they bear on the subscription flow; (g) any decision of the Supreme Court of Japan materially bearing on the APPI or the privacy right (Constitution Art 13); (h) any change in Japan's adequacy postures (the EU-Japan mutual adequacy of 23 January 2019 covers EEA↔Japan flows; it does not govern Japan→US/Kazakhstan flows); (i) any change to a sub-processor's Japan data-handling posture under our sub-processor register; (j) the bringing into force of any post-Effective-date Japanese regulation governing automated processing or related techniques (covered by the deliberate-silence carve-out in § 2); (k) Japan is a party to the Budapest Convention (in force for Japan 1 November 2012) and an APEC CBPR participating economy — any change to either posture. Classification: Public legal annex. This document is published at Privacy Policy alongside the global Privacy Policy (H1) and at Children's Privacy Notice alongside the Children's Privacy Notice (H2), and is incorporated by reference into both. It is one of the country annexes that travel with the global documents under the "global policy + per-country annex" architecture documented in our internal compliance plan § 6.3.

This Annex discharges the country-annex obligations referenced in:

This Annex is the canonical Japanese-resident extension of the global Privacy Policy and Children's Privacy Notice. Where this Annex grants a Japanese resident a right that the global Policy does not, this Annex governs; the converse also holds. The two are read together.

This Annex is drafted in English. A Japanese translation of this Annex and of the common documents is provided via the language switcher at balance.babayagaprogram.com as part of the batch-1 locale rollout — the de-facto expectation of Japanese-language consumer disclosure (Consumer Contract Act / Tokushōhō practice) is discharged by that rendering.


1. Scope and applicability

This Annex applies to every Balance user (parent or kid) whose country of residence is Japan. The APPI is a national statute; there is no prefectural data-protection sub-layer for private-sector processing.

We determine country of residence at install/sign-up time by (a) the country the parent self-declares in onboarding, (b) the IP-geolocation read at sign-up (discarded immediately after the residence decision — our internal data-flow map § 2.1), and (c) the Play Store account locale. Reviewable at Settings → Account → Region. Where any signal identifies Japan, this Annex applies; the most-protective reading controls.

The APPI has explicit extraterritorial reach at Art 171: it applies to a foreign business operator handling personal information of persons in Japan in connection with supplying goods or services to persons in Japan. Balance supplies its service to Japanese residents through Google Play Japan; the APPI applies in full, and the PPC may exercise its report-collection and order powers against Balance directly.


2. Statutory framework — what applies

Instrument What it does Balance's posture
Constitution of Japan — Art 13 The privacy right as developed by Supreme-Court jurisprudence from the dignity/pursuit-of-happiness clause. Constitutional anchor. §§ 3, 6 below.
APPI (Act No. 57 of 2003, as amended; 2020/2021 amendments in force 1 April 2022) The principal statute. Art 17-18 purpose specification and limitation; Art 20 proper acquisition (Art 20(2) sensitive personal information — not processed by Balance); Art 21 notice/publication of purpose; Art 23 security control measures (operationalised by the PPC Guidelines); Art 26 breach reporting (§ 11 below); Art 27 third-party provision — consent, with statutory exceptions and the entrusted-processing (itaku) carve-out for processors; Art 28 cross-border provision — the data subject's consent obtained after being provided information about the destination country's personal-information protection system and the recipient's protective measures (or transfer to an equivalent-standards country — currently only the EEA and the UK — or to a recipient with equivalent-standard measures under a binding scheme); Arts 32-35 data-subject rights (disclosure, correction/addition/deletion, cessation of use, cessation of third-party provision); Art 40 complaint handling by the operator; Arts 145-148 PPC guidance/orders + penalties. The pending 2026 amendment adds an under-16 guardian-consent threshold and a best-interests duty (expected 2027) — already satisfied operationally by Balance's parent-first architecture. The principal statute. Applies in full via Art 171. Treatment throughout.
PPC Guidelines + Q&A The PPC's binding interpretive layer — General Rules, Cross-Border, Entrusted-Processing (itaku), Security; the children's-data Q&A practice: guardian (legal-representative) consent where the minor cannot reasonably judge the consequences of consent — in PPC practice around 15 and under; Balance applies guardian consent for all minors, exceeding the practice. Applies. §§ 5, 7, 8 below.
Civil Code — Art 4 + Art 5 Age of majority 18 (since 1 April 2022); a minor's juristic act without the legal representative's consent is voidable. Applies. §§ 5, 16 below.
Consumer Contract Act Voids clauses that fully exempt the business operator's liability (Art 8), clauses unilaterally prejudicing consumers (Art 10); cancellation rights for wrongful solicitation. Applies. § 16 below.
Tokushōhō (Act on Specified Commercial Transactions) The mail-order/online-sales (通信販売) disclosure regime: mandatory final-confirmation-screen disclosures for online subscriptions (quantity, price, payment timing, delivery/supply timing, cancellation terms — the 2022 amendment's subscription-trap rules); no statutory cooling-off for online mail-order sales — the seller's stated cancellation policy governs. Applies. § 16 below.
Act on Punishment of Activities Relating to Child Prostitution and Child Pornography CSAM offences — production, distribution, and (since 2014) simple possession. A child is a person under 18. Applies. § 14 below.
EU-Japan mutual adequacy (2019) Covers EEA↔Japan flows with the PPC's Supplementary Rules; does not govern Japan→US/Kazakhstan flows (those run on Art 28 consent — § 8). Context-setting fact.
Budapest Convention / APEC CBPR Japan is a party to the Budapest Convention (in force 1 November 2012) and an APEC CBPR participating economy. Context-setting facts. § 13 below.

(Any prospective Japanese regulation governing automated processing, algorithmic decisions, or related techniques — including the AI Promotion Act framework and any successor instrument — is intentionally omitted from this Annex on the principle that this Annex makes no affirmative or negative statement about whether Balance does or does not process personal data using techniques within the scope of any such regulation. Balance's substantive product posture is described elsewhere in the policy bundle and is the controlling reference; this Annex's silence is deliberate.)


3. Supervisory authorities

3.1 PPC

Field Value
Name Personal Information Protection Commission (個人情報保護委員会, PPC)
Address Kasumigaseki Common Gate West Tower 32F, 3-2-1 Kasumigaseki, Chiyoda-ku, Tokyo 100-0013, Japan
Website / complaint channel https://www.ppc.go.jp/ — PPC personal-information complaint mediation line (個人情報保護法相談ダイヤル) 03-6457-9849
Breach-notification channel PPC online breach-report form per APPI Art 26 + Enforcement Rules

A Japanese resident may consult the PPC's mediation line or a local consumer centre. We accept all enquiries at (named individual: — the APPI Art 40 complaint-handling contact) and respond within the § 6 timelines.

3.2 Other regulatory bodies

Body Subject matter Channel
Consumer Affairs Agency (CAA) / National Consumer Affairs Center Consumer Contract Act + Tokushōhō https://www.caa.go.jp/; consumer hotline 188
National Police Agency / prefectural police CSAE investigation Emergency 110; consultations #9110
Internet Hotline Center Japan (IHC) Illegal-content reports incl. CSAM (INHOPE member) https://www.internethotline.jp/
Children and Families Agency Child welfare; child-abuse consultation dial 189 dial 189 (いちはやく)

3.3 The contact function

The APPI does not impose a general DPO mandate; the operator must publish a complaint-handling contact (Art 40) and the items required on disclosure requests. That contact is , Director, BabaYaga Program, TOO — , published here, in the global Privacy Policy § 1, and at balance.babayagaprogram.com. No local representative is engaged (locked user decision).


4. Lawful bases — APPI purpose regime

The APPI is a purpose-limitation-plus-consent regime rather than a lawful-bases catalogue:


5. Children's rights overlay

  1. The parent (guardian) always consents; the kid never self-registers. PPC practice requires legal-representative consent where the minor cannot reasonably judge the consequences (around 15 and under); the 2026 amendment will fix a statutory under-16 threshold (expected in force 2027). Balance already obtains guardian consent for all minors of every age — the kid profile exists only inside the authenticated parent account and the pairing act is the parent's, so both the current practice and the future statutory rule are satisfied by design.
  2. Best interests of the child: the amendment's best-interests duty is anticipated: the DPIA (our Data Protection Impact Assessment) records the analysis; the product exposes no content feed, no social surface, no contact-by-strangers surface, no advertising.
  3. The guardian exercises the kid's Arts 32-35 rights in-app or by email.
  4. Plain language: kid-facing screens use age-appropriate plain Japanese/plain language.
  5. No commercial exploitation of children's data — ever.

6. APPI rights catalogue — Arts 32-35

Honoured at and in-app (the guardian exercises the kid's rights):

Requests may be in Japanese or English, free of charge (a cost-based fee is permitted for Art 33 disclosure; Balance charges none). Identity verification uses the parent's existing authentication credential.



8. International data transfers from Japan — APPI Art 28

Japan→US (hosting) and controller access from Kazakhstan run on Art 28 consent after information provision: at sign-up the parent is provided, before consenting, with (i) the destination countries (United States; Kazakhstan), (ii) an outline of each destination's personal-information protection system (per the PPC's published country summaries), and (iii) the protective measures the recipients take (DPAs, security controls, the E2EE proof-media measure). The sign-up transfer consent is that Art 28 consent. Neither the US nor Kazakhstan is a PPC equivalent-standards country (only the EEA and the UK are). The sub-processors also operate as entrusted processors under Art 25 supervision; the paperwork is in our international-transfer pack § 6. § 18 covers any equivalence or CBPR development.


9. Data residency for Japanese residents

Question Answer
Where is the backend hosted? United States. Emergent Labs Inc. (Delaware) on US infrastructure.
Where is the MongoDB database located? United States.
Where is the proof-media storage located? United States — Google Cloud Storage us multi-region (E2EE ciphertext only).
Where are push notifications dispatched from? United States — Firebase Cloud Messaging.
Is any Japanese resident's data held in Japan? No. The Art 28 consent in § 8 grounds the transfer.
Where is the controller? Kazakhstan (BabaYaga Program, TOO), with administrative access under written processor DPAs.
Is there a Japanese establishment? No.

Japan imposes no data-localisation mandate on parental-control services.


10. Sub-processors touching Japanese-resident data

Sub-processor Role Location Japan transfer basis
Emergent Labs Inc. (Delaware, USA) — using MongoDB Atlas (US); relationship per our internal vendor-handling plan Hosts the FastAPI backend + MongoDB cluster United States APPI Art 28 consent after information provision + Art 25 entrusted-processor supervision; E2EE supplementary measure for proof media.
Google LLC — Google Cloud Storage (USA) E2EE proof-media ciphertext + daily 30-day-rolling backups United States (us multi-region) Art 28 consent + Google Cloud DPA; ciphertext-only.
Google LLC — Firebase Cloud Messaging Push notifications United States Art 28 consent; push body free of sensitive content (M3).
Google LLC — Google Sign-In Parent Google authentication (when used) United States Art 28 consent + Google DPA.
Google LLC — Google Play Billing Subscription purchases United States / Japan (Google Play) Google Play Developer Distribution Agreement + Art 28 consent.
Resend, Inc. (San Francisco, CA, USA) Transactional email United States Art 28 consent + DPA on file.

Full list: our sub-processor register.


11. Breach notification — APPI Art 26

Audience Trigger Deadline Channel
PPC A leakage/loss/damage of personal data within the Enforcement-Rules categories — children's/sensitive data incidents, property-damage risk, wrongful-purpose incidents, or > 1,000 data subjects. Prompt initial report (PPC practice: within ~3-5 days of awareness) + final report within 30 days (60 days for wrongful-purpose incidents). PPC online breach-report form, filed by the Privacy Officer or Japanese counsel on instruction.
Affected data subjects The same reportable incident. Promptly, per Art 26(2). Direct email to the affected parent; in-app banner; public incident page fallback. Japanese.
CSAE-specific An incident with a CSAE component. Per § 14 + runbook M1. Police (110/#9110) + IHC + (where applicable) NCMEC.

Internal SLA: our breach-notification runbook § 5.4 + § 9.


12. Cookies, spam, and electronic direct marketing

The APPI (Art 27(5) read with the 2022 "personally referable information" rules) and the Telecommunications Business Act external-transmission rules (2023) govern tracking identifiers. The Balance app deploys strictly-necessary storage only (authentication tokens; device-pairing key wrap; earned-time cache) and transmits user information externally only to the § 10 processors for service delivery — no advertising or analytics transmission. The public site uses no analytics, advertising cookies, trackers, or fingerprinting. Balance sends no electronic direct marketing to Japanese residents (the Act on Regulation of Transmission of Specified Electronic Mail opt-in rule would apply if it ever did) — only transactional email. Advertising directed at children: never.


13. Lawful-access requests and the encryption posture

Japanese authorities may seek data via Criminal Procedure Code warrants (Art 218) and records-production orders, PPC report-collection powers, and international channels (Budapest Convention; Japan-US MLAT in force 2006). Posture:

Full encryption posture: our encryption-posture record.


14. CSAE reporting routes — Japan

Full routing table: Child Safety Standards § 8.5.


15. Complaint routes (summary)

Authority Subject matter Channel
PPC APPI https://www.ppc.go.jp/ — mediation line 03-6457-9849
National Consumer Affairs Center / local centres Consumer Contract Act + Tokushōhō hotline 188
Police Criminal (CSAM etc.) 110 / #9110
Courts Civil damages (tort, Art 709 Civil Code); injunctions Per jurisdiction

A Japanese resident may always first raise the matter at (APPI Art 40); prior contact is not a precondition to any authority route.


16. Consumer rights — the Consumer Contract Act + Tokushōhō overlay


17. Cross-references


18. Versioning and review


End of Japan Country Annex.

← Back to Privacy Policy · Children's Privacy Notice